ProColombia × Cobeans · National Module

Turn international fairs into measurable export growth.

The digital infrastructure that accompanies Colombian coffee producers from booth to container — capturing every lead, tracing every relationship, professionalizing every export.

12
Fairs orchestrated
37
Countries impacted
126
Internationalized producers
$48.6M
Projected FOB
The export gap

Fairs end. Relationships dissolve.

Colombia's coffee shines at every international stage — yet most leads disappear into business cards, dispersed spreadsheets and lost follow-ups. The result: producers without tools, missions without traceability, and impact that nobody can measure.

  • Leads without follow-up
  • Producers without international tools
  • Lack of commercial traceability
  • Dispersed information across teams
  • Difficult measurement of real impact
The proposal

A national export operating system.

One digital fabric that connects every booth, every cupping, every meeting and every follow-up into a single, measurable pipeline.

Real-time intelligence
Country traceability
Measurable conversion
Long-term continuity
Active deployments

From Seoul to Bogotá — one continuous pipeline.

Nov 2025

Seoul Café Show

South Korea 🇰🇷
312 leads · 41 closings
Mar 2026

Cafés de Colombia Expo

Colombia 🇨🇴
487 leads · 68 closings
Jun 2025

SCA World of Coffee

Germany 🇩🇪
256 leads · 33 closings
Sep 2025

SCAJ World Specialty

Japan 🇯🇵
198 leads · 27 closings
Apr 2025

Hotelex Shanghai

China 🇨🇳
174 leads · 19 closings
May 2025

Commercial Mission · GCC

UAE 🇦🇪
98 leads · 12 closings

"Technology can transform international relationships into measurable export growth."

ProColombia
in partnership with Cobeans · C4Lab